FREE LOGO DESIGN / BRANDING ANALYSIS WITH EVERY WEBSITE UNTIL THE END OF SUMMER

The Simple Logic Behind the Right Logo Design


Your business can stand or fall by many things, quality, price and service are perhaps the main criteria that most businesses are judged on, but the emphasis on the first impressions of your business and how it is perceived visually is just as important. It is human nature to form instant opinions, good or bad on anything new in a matter of seconds. Anything from a newly introduced person to a choice of carpet! Your company logo will stand alone as the primary visual link to your business and opinions as to what your business stands for will be made in those first seconds and minutes. So what are the basic rules that will determine that your chosen logo design ticks all the right boxes and stays in the memory.

1. The logo should be as simple as possible without unnecessary clutter-often this is the most difficult for a designer to achieve, but done right works every time.

2. The colour choice should reflect your business sector-don’t try and be too clever.

3. The use of the correct font is vitally important with easy legibility.

4. The logo must be equally effective across different media such as print, web and social media platforms.

The main aim with a new logo design is to instill confidence and to give over the message that yours is a great company and that you will be great to work with. Spend some time getting it right and always use a design company who knows how best to achieve your aims.

Don't hesitate to contact us

We offer a complete service from the client brief with artwork/photography, print management, website design and development right through to search engine optimisation. Find out how JKT can help your business over the phone, through email or by nipping in for a coffee!

  JKT Graphic Design Limited, Harewood House, Union Road,
The Valley, Bolton, BL2 2HE

email  info@jktdesign.co.uk


phone  T: 01204 395157 F: 01204 370925


clock  Calling Hours: 9am-5pm Mon-Fri

Get A Quote

What do you have in mind?

logo
arrow

BACK TO TOP

facebooktwitterlinkedininstagram

All Rights Reserved JKT GRAPHIC DESIGN LTD